What Is SEO?

SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” search results on search engines.

Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s unpaid results—often referred to as “natural,” “organic,” or “earned” results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users, and these visitors can be converted into customers. SEO may target different kinds of search, including image search, local search, video search,academic search, news search and industry-specific vertical search engines.

As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience. Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links, is another SEO tactic. As of May 2015, mobile search has finally surpassed desktop search, Google is developing and pushing mobile search as the future in all of its products and many brands are beginning to take a different approach on their internet strategies

Does Your SEO Performance Measure Up?

Producing lasting organic SEO results for major brands for more than a decade, Strowberry understands that today’s advanced SEO is more than a laundry list of best practices and repeatable tasks. Real SEO is the meticulous process of testing, analyzing and fine-tuning integrated site and page-specific strategies to deliver short and long-term ranking success that results in real conversions and real sales.

Our mission is to provide our clients with innovative pieces to the digital puzzle. We create customized strategies with an eye for what will grow a brand’s audience and achieve their business goals.

Technical SEO, paid search (PPC), content marketing, social, print and media advertising campaigns are developed carried out and measured by our expert team of genuine innovators.

Attract More Traffic

Whether through local, organic or paid campaigns, we help you attract the highest quality visitors.

Engage Your Visitors

Using the latest in technology, conversion optimization and targeted offers, we help you engage with website visitors.

Convert More Customers

We help you capture every visitor, maximizing every opportunity to reach and convert them into customers.